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the Cessna ad

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I think everyone should read it.

Timidity didn't get you this far. Why put it in your business plan now? In today's corporate world, pity the poor executive who blinks. The good news is, in trying times like these, fortune tends to favor those who make bold, decisive moves. It's simply about adjusting, not retreating, starting with a good hard look at your flight department. Are you flying the right aircraft for your missions? Can you adjust capacity to meet demand? One thing is certain: true visionaries will continue to fly. Because, in tempestuous times, leaders recognize it's not about ego. Or artifice. It's simply about availing yourself of the full range of tools to do your job.
This is brilliant.


And not just when it comes to executives standing up to those idiots in Congress.

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